Thursday, 28 September 2017

Sony exec: next-gen Xperias to have bezel-less design

Managing Director of Sony India, Kenichiro Hibi, has stated that Sony is planning to launch next-gen Xperia phones and “you can expect a completely new design from the devices”. In other words, OmniBalance that has been employed since 2013 with the Xperia Z may be coming to an end.

Hibi knows the direction that the market is heading - 18:9 phones with bezel-less designs. And Sony may join this design trend with a new device “soon”.

The company has neglected the low-end and even its mid-rangers have premium ambitions. With that in mind, Sony can’t afford to keep an old school design when the market leaders have all jumped on the bezel-less bandwagon.

Hibi says that while the Indian market is focused on entry-level phones, Sony is doubling down on high end and mid-range devices. Something like an Xperia XA1 Plus is billed as “premium mid-range” while even the XZ1 is not the true flagship – that honor goes to the XZ Premium instead.

Source: gsmarena

Follow us on Twitter

Like our page on Facebook

Google Podcasts app now available on Android

Google has released its own podcasting app for Android, called Google Podcasts. The app is now available for free on the Google Play Store...