Life is easier on iPhone, Apple tells Android users looking to switch
Like all big wars,
the iOS vs. Android fight has always had defectors. It's just the way of the
world - some people simply aren't as loyal to a mobile platform as fanboys
think they should be. So there are humans out there who switch from iOS to Android,
and vice versa. As you'd expect, Apple is happy to cater to the latter
category. In fact, it's got a whole page on its website dedicated to luring
Android users to its mobile operating system and iPhones.
It's called Switch
and it's received a big revamp today. The new site tells Android users that
"Life is easier on iPhone", and provides them with details about how
to switch and what to expect.
Apple says
downloading its Move to iOS app from the Google Play Store and letting it do
its thing will ensure that your switch is as painless as possible. You can use
this app to take stuff like photos, videos, contacts, calendars, mail accounts,
message history, and free apps (including Google's) with you on the other side.
Apple is also quick to stress that more
pictures are captured by an iPhone today than any other camera in the world. As
for performance, the slide above explains things. The Switch site also focuses
on detailing how your privacy is a priority for Apple, and it plugs the
Messages app too. It doesn't forget to mention its "award-winning support
team" either, or the fact that you can easily switch to an iPhone in an
Apple Store.
To really drive the point home, Apple reveals
that iPhones have "industry-leading" satisfaction rates. And once
you've scrolled all the way down, you can immediately buy one of the currently
sold iPhone models online. You may even get up to $260 in credit towards that
purchase if you trade in an eligible device.
A new, related ad campaign has debuted today
as well, with five different videos already available from Apple's official
YouTube account. They're grouped under the "Why Switch" moniker, and
you can watch them all in this playlist (linked because embedding
playlists isn't working at the moment).
Source: gsmarena
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